How to Get Site Domain From Company Name Using AI? – [Stepwise Clay Workflow]

The B2B outreach process usually starts with a simple yet challenging task: finding the right contact points for the companies you’re targeting. Imagine having a list of companies you’re eager to work with, but all you’ve got are their names. No URLs, or direct lines – just simple company names. 

So how do you get site domain from company name in an effortless, easy manner? Over the course of this article, we’ll cover:

• Why you need to find a company’s website for outreach
• How to automate fetching site domain from company name using Clay, and…
• The stepwise process to get site domain from company name inside Google Sheets itself.

So let’s get started. 

Why Do You Need a Company’s Site Domain?

When it comes to outreach, the first step in personalizing your communication is to get the site domain from the company name. Here are a few reasons we need it:

1. Personalized Communication: Knowing the site domain allows you to tailor your messaging, showing genuine interest in the company’s products, services, and brand.
   
2. Improved Response Rates: Personalizing your outreach increases the likelihood of getting a positive response, whether you’re seeking partnerships, sponsorships, or link-building opportunities.
   
3. Informed Outreach: Understanding a company’s online presence—such as its products, services, and ICP (Ideal Customer Profile)—helps craft emails that resonate with decision-makers.
   
4. Competitor Insights: Once you obtain the site domain, you can analyze the company’s competitors and their marketing strategies, enhancing your own approach.
   
5. Account-Based Marketing (ABM): Many ABM strategies begin with getting accurate company domains. It allows you to target specific companies with highly personalized campaigns.

Method 1: How to Get Site Domain from Company Name Using AI? – Full Process

Using AI-powered automation tools like Clay, you can easily get the site domain from a list of company names. Here’s how you can do it:

Step 1: Import the list of company names 

The first step to get site domain from company name requires importing the list of companies you want to reach out to. You can start off by creating a new table on Clay titled: ‘Company Name’ and then importing the list of businesses as a CSV. 

To do this, simply click ‘Import’ at the bottom of the page & then choose the CSV file option. 

Step 2: Enrich the data 

Now that you’ve imported your list, it’s time to enrich it with the domains.

• Tap the “Add” button next to the column and choose ‘Add Enrichment’.
• Select ‘Domains’ and then choose the ‘Get Domain from Company Name’ option under the ‘Actions’ tab.
• Use Clay’s integration with Clearbit to automatically pull in domain information for each company name.

The second step to get site domain from company requires you to enrich the data table further. To get started, tap the add button beside the column, and then choose ‘Add Enrichment’ to move forward. 

Here select ‘Domains’ on the left-side menu and then choose the ‘Get Domain from Company Name’ option under the ‘Actions’ tab. You can also enter relevant keywords in the search bar to find this option. 

Once through, Clay’s AI capabilities will help you fill in the blanks & connect company names to their site domains. 

Step 3: Execute the search

In the third step, you’ll need to set up the input and add a new column for the domain data. Upon doing this, you’ll see two major options for your API key source.

• Add your Clearbit API Key or use Clay’s default API provider
• If you choose the Clearbit option, you’ll need to copy the API key to finalize authentication.
• Hit “Save and Run” to initiate the process.

Step 4: Verify the output

After the process finishes, a new column with site domains will appear in your table. You’ll need to then verify the output to ensure the data is accurate.

In the final step of learning how to get site domain from company name on Clay, you will simply need to verify the output after it’s been generated in the new column. 

Once verified, you can enrich the data further by adding decision-makers’ contact details to a targeted prospecting list for outreach.

Method 2: How to Get Site Domain from Company Name Using An Online Company Name-to-Domain Tool?

While bulk company URL finders are an useful alternative, using online company name to domain tools allows you to get site domain from company name with ease. 

Given below is a step-by-step explanation of the same: 

Step 1: Activate the tool 

While there are a bunch of tools available in the marketplace, we’ll be using the ‘ProspectingAI’ solution offered by Marcom Robot to get site domain from company name in our example. 

To get started, simply create a new account or log in to your existing account and select ‘ProspectingAI’ when asked to choose which of their products you want to use. 

Simply start by creating your account or logging in to the platform and choose ‘ProspectingAI’ when selecting the product you want to use. 

Step 2: Create your list & convert them to domains 

The second step to get site domain from company using this method is to create a list of companies and then convert them into domains inside ProspectingAI. 

To get started with converting company names into domains, go to the ‘Lists’ section on the main menu and then click the ‘Create New List’ button. Next up, make sure to name your list and choose whether you want to copy-paste the company names or upload a CSV file. 

Lastly, you just need to click the ‘Save and Process’ to finish this step. 

Step 3: Download the sheet 

One of the biggest benefits of using ProspectingAI by Marcom Robot is that you can actually see the progress on your list in real-time. If your list is more than 150 people, it might take longer to process.

Once the company name to domain matching process gets completed, you can export the file as an Excel spreadsheet. That being said, the match rate for company name to domains usually depends on the following factors: 

• Company size of businesses in your list 
• Digital footprint/website/social media accounts of companies on your list 
• Uniqueness of company names. 

Make sure all these considerations are taken into account before exporting the final sheet. 

Method 3: How to Get Site Domain from Company Name Using Google Sheets?

Now while Clay & Marcom Robot are decent tools, there might be times where you’re either short on time or simply don’t want to spend on another tool in order to get site domain from company name. 

To get started, we’ll need a simple Google sheet with the company names. After that, you’ll need to follow the below steps: 

Step 1: To get site domain from company name in Google Sheets, we’ll be using the Clearbit Autocomplete API, which is available for free. 

What this API does is that you feed it with a company’s name, and it’ll respond with normalized data including company name, logo and even domain. 

Step 2: Simply copy the following link on the Google Sheet and then repeat the request a few times on the sheet.

https://autocomplete.clearbit.com/v1/companies/suggest?query=

Some examples of this could be: 

• https://autocomplete.clearbit.com/v1/companies/suggest?query=quora 
  
• https://autocomplete.clearbit.com/v1/companies/suggest?query=slack 
  
• https://autocomplete.clearbit.com/v1/companies/suggest?query=quora/google 

You can then use the “CONCATENATE” function and drag down an entire column of them. 

Step 3: After following through with step 2, go to ‘Tools’ and then ‘Script Editor’ on Google Sheets to paste the following code: 

function FETCH(url) {

var response = UrlFetchApp.fetch(url);

Logger.log(response.getContentText());

var out = JSON.parse(response.getContentText());

return out[0][“domain”];

}

You can then save this code and in the empty column, apply the FETCH (url) function to get

site domain from company name directly inside the Google Sheet. 

Here the {*url = the cell having the generated request from step 2} 

Once that’s done, apply the formula to all the generated requests and the script will easily source the required domains for you. 

When on a tight budget, you can easily find company websites based on name using Google Sheets and the Clearbit API. It’s one of the best and most effective ways to generate the company URL from their name. 

Final Thoughts 

Getting site domains from company names is a crucial step in any B2B cold outreach. Whether you use advanced AI tools like Clay or prefer a simple tool like Google Sheets with the Clearbit API, it’s all about choosing methods that fit your workflow.

At Cleverviral, we specialize in helping businesses automate their lead generation and outreach processes – handling everything from getting site domains to enriching prospect contact info with more insights.

If you need assistance or want to optimize your data intelligence strategy, feel free to reach out to us on [email protected] or simply fill the contact form!

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