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Case study

58 qualified leads for Mason Hub's 3PL platform with AI-personalized outreach

58
Leads
300+
Responses
Category
SaaS
Industry
Logistics & fulfillment (3PL)
HQ
United States
Engagement
6 months

About Mason Hub

Mason Hub is a fulfillment service provider (3PL) built for omnichannel operations, offering advanced, highly scalable fulfillment for beauty, fashion, and wellness brands.

Founded by retail veterans, they are one of only five Sephora Preferred Partners globally and serve top retailers, having handled fulfillment for over 300 e-commerce brands. Their core product is a SaaS platform giving brands full visibility into their supply chain, from order to doorstep.

They primarily target e-commerce brands doing $5 million and above in gross merchandise value.

The challenge

What we did

01

Replaced manual sequencers with a scaled, deliverability-first system.

  • Moved off the 15-to-20-a-day ceiling to a properly warmed sending setup that protected the domain.
  • Volume went up without the deliverability penalty that sinks most scaled outbound.
02

AI personalization tuned to each brand’s supply-chain pain.

  • Every message spoke to the specific fulfillment problem a given e-commerce brand was likely facing.
  • Relevance, not volume alone, is what moved opens and replies.
03

Tight targeting on brands that fit the ICP.

  • Focused on e-commerce brands doing $5M+ GMV, Mason Hub’s ideal customer.
  • A high-fit list meant conversations with buyers who could actually become customers.

Results

58
Qualified leads generated in six months
300+
Positive responses across the campaigns
15-20
Emails a day per rep before, replaced by a scaled engine

Key performance highlights

  • A step-change in capacity from a manual 15-to-20-a-day motion to scaled, deliverability-safe sending.
  • 300+ positive responses from high-GMV e-commerce brands, the exact ICP.
  • Personalization at scale lifted both the quality and the volume of the pipeline.
Qualified leads
58
Positive responses
300+
ICP
$5M+ GMV brands
Engagement
6 mo
Free test campaign

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